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Showing posts from December, 2023

Why A Customer Feedback Tool is A Need for Increasing Restaurant Revenue

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  Sure, as a restaurant, you need a brand identity – who you are, what you’re going to serve, and how you define your service. But for restaurants, it’s more than just food. It’s also people – thus the need for a customer feedback tool. At the heart of your service are people. Making them enjoy your food. Taking them into a unique culinary journey that brings them excellent customer experience. Serving delicious selections that they’re looking for. If the people you cater know and feel that you get them, they’ll come back and bring in the revenue. Bottomline:  you need customer feedback , and improvements based on these reviews can make enormous changes for your restaurant. Customer Feedback Tool: The New Way of Getting Reviews Traditionally, most customer experience management apps focus strictly on asking questions, gathering responses, and providing a report on the results. If you are going to this extent, it’s evident that you care about your customer feedback. However, you should

How To Increase Restaurant Sales Without Advertising?

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 Congratulations; you finally have a restaurant up and running! You’ve poured your heart and soul into the idea and now, it’s finally a reality. But the competition is fierce, and you have to make sure that your business is profitable. Every customer that walks through the door could be the one to bring in a steady stream of revenue to your business. And what could be a better way to increase your sales than advertising. Ads in print and on television, radio, and social media are a widely accepted way of enticing people to come to your restaurant. But the downside of advertising is that it can also take a significant chunk of your restaurant’s profits. What if there were ways to increase sales without the hefty price tag of advertising? Luckily, there are. Enlisted are some market-proven strategies to increase restaurant sales without needing to spend a penny on advertising. 8 Proven Ways To Increase Restaurant Sales Without Advertising It’s a sad fact that most restaurants close witho

Using Targeted Marketing Channels for Restaurants

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 The  foodservice industry  is ruled by one key objective – to provide quality food and service at the comfort of your guests. The competition is high, but not impossible to overcome. It is all about attracting the right customers to your doors. And the way to achieve that is through smart marketing aka targeted marketing. Meant to deliver a consistent and measurable return on investment, targeted marketing for your restaurant is all about connecting with your prospective customers where they are. From engaging on social media to running paid search ads, and leveraging the power of content marketing in general, targeted marketing is all about identifying your prospective customers and delivering a message that will resonate with them. It is not about showing up at their doors with a signboard and a megaphone, instead, it is about understanding their needs, desires, and expectations, and then committing yourself to provide them with the personalized service they deserve. It is about cre

Book It: The Top 4 Waitlisting and Reservations Apps To Help You Never Miss a Seat!

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  In this  era where most transactions are done online , potential customers experience your restaurant way before they step foot in your place. There’s no denying that your customer’s experience  takes up about 50% of their overall impression of your restaurant.  When you don’t have online booking options or wait listing and reservations apps, and no platforms where they can talk to customer service or see what you’re offering, and no visible raving reviews about your place online, your restaurant is missing out on converting all the potential leads. With many tasks involved in running a restaurant, online restaurant wait lists and reservations can feel like another ball to juggle. This is where an excellent  online reservation system comes in.  What is an Online Reservation System?  An online waitlist and reservation system for restaurants is software for managing bookings made by customers. This critical software makes crucial reservation processes – including booking a branch, choo

Loyalty Customers Are Not So Loyal To Your Restaurant

Many people begin their days with routines that help set the tone for the day. These small moments, whether it’s getting a cup of coffee at their favorite local shop or stopping by Joe’s Fruit Bar for an energizing fruit smoothie, can help us maintain positive emotional health. For many people, having the ability to use a loyalty card that gets you one purchase closer to a free drink is an important part of their morning routine. Many loyalty programs are maintained via the store’s app, and you can keep track of your progress at any time. Then, with your coffee or smoothie in hand, you’re ready to face the day. The Customer Loyalty Program Trap These are the types of programs that most people think of when they think about  customer loyalty programs . Earn a free cup of coffee or a dinner for two upgrades by completing tasks. Perhaps you’ll be offered an “exclusive” discount. These programs are expected to achieve specific objectives or tangible measurements of success, according to th